When it comes to telesales calls, there’s words you should use and some you never should utter.

Check out our tips for words that will make your telesales calls successful.

Don’t Use ‘But’

‘But’ implies that there is an objection. Just using this one word can ruin an entire sales call. It negated everything you’ve said before it, and creates disagreement in the conversation.

If a customer has an objection to something, acknowledge what they’re saying, but follow up with ‘and’, not ‘but’.

Don’t Ask ‘Why’

Having a question asked beginning with ‘why’ can make a prospective customer feel very defensive. It sounds more like a demand or interrogation. Instead, use the word ‘how’. Using this can almost double the amount of information you can get from someone.

Once a customer feels uncomfortable they will not buy anything from you. Comfortable customers are happy customers. ‘How’ is a lot less challenging and makes them feel more at ease with your questions.

Try Using ‘For You’

Using these two words can personalise a conversation. It will make the customer feel special, and when a customer feels special, they will buy from you.

Don’t Tell Them You’ll Try

If you tell a customer you’ll try and do something for them, it already holds the note of you not being successful in what they want from you. Tell a customer that you will get what they need. A customer wants to buy from someone who comes through

Make Things Simple

Never, ever say that your product or service is difficult or hard to use. You are there to make the use of your products and services easy. So tell the customer that! Make it simple to win the sale.

Closing The Sale

Always end on a polite note. Try not to throw in any slang words. This will leave the conversation on a positive note instead of a negative one, and you will make the sale.

Get The Right Tips

I highly recommend the telesales training info found on this site http://www.simonkenna.co.uk/. The tips on this guy’s blog is right on target. They have really helped my team get more sales, and we face far fewer rejections than we used to.